Fibon Website & Google Ads Report
fibon.co.za · Website & Google Ads

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Overview

How this month compares with the rest of the year

View the year as a table

Highlights

What stood out this month

    Google Ads

    Spend, clicks and conversions this month

    View the year's ads as a table

    Campaigns

    Top keywords by spend

    Spend is in rand, as reported by the Google Ads account. A conversion is whatever the account is set to count (normally an enquiry form sent). "Website enquiries" counts views of the site's thank-you pages, which only appear after a form is sent, so it covers enquiries from every channel, not just ads, and a refreshed page counts twice.

    Daily traffic

    Page views and visits per day

    Page viewsVisits
    View daily figures as a table

    Traffic sources

    How visitors arrived this month

    By channel

    Direct includes typed URLs, bookmarks and links from apps that hide their source. Google ad clicks are counted under search engines, because the tracking can't separate paid from unpaid Google visits.

    Top sources

    Most-viewed pages

    Page views this month and each page's share of all views

    Where visitors are

    Visitors by country